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Game Development Proposal
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Prepared for:
[Client Company]
Prepared by:
[Sender Company]
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Game Development Proposal

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Mobile games have more potential and huge market in both revenue and user base it accounts for more than 50% of the global gaming industry revenue with a 25% year on year growth rate. Therefore one needs top mobile game companies, offering mobile game development services to clients. We have expertise in developing games across all genres from engaging casual, social, action, arcade, trivia, strategy, puzzle, educational, MMO, RTS, RPG, MMORPG, table, board, and top games for iOS and Android for both phone and tablet.

[Company] overview

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We have a team of passionate designers and developers specialized in developing games for iOS and Android mobile platforms using popular game engines. We have extensive experience in using tools and technologies to build games that support cross-platform.

We pride ourselves on delivering quality work on time and on budget. We develop our games using HTML5, which means they work flawlessly on computers, tablets, and smartphones. We’ve even packaged games built for the web as mobile apps to create additional revenue streams for our clients.


1) Conceptualization

Right from the beginning, we brainstorm the concept with you. Conceptualizing a game helps us in the process of taking an idea for a game and turning it into a clear course of action. We define all the specifications, come up with wireframes, and end with a GDD document.

This will give a different direction to your game. Conceptualizing a video game is hard work. It requires mental gymnastics, tons of creativity, and keeping track of dozens of ideas at the same time, but the results are well worth the effort.

2) Art Production

We specialize in the realization of video game environments, assets, vehicles, and character creation, from concept art to modeling, texturing, and animation. Our team provides 2D and 3D Art production as well as keyframe and motion capture Animation on a monthly, daily, or hourly basis.

3) Development

We take requirements from our customers and develop and deploy the game of highest standard clearing all hurdles and make it easy to use the clean and attractive game. Using the Agile Framework we emphasize achieving the said business value at the end of every iteration or sprint. Instead of having to wait for months, you will be able to inspect progress periodically.

4) Product Testing And Deployment

We can start from the very beginning, where we brainstorm the game concept with you. Finalize the game concept, feature list, game art philosophy, virtual economy dynamics, etc. and detail out the specifications in a professional way.

5) Maintenance and Support

In order to be a chief in the market, one has to bring the changes and go for up-gradation in the products. Similarly, maintenance and support of the games is another essential feature of accomplishing the preferred results.


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We are constantly working to improve our skills. That is why our team is able to provide all directions of art production.

Custom Full-Cycle Game Development

Ours is a team of more than 30+ skilled technology enthusiasts and passionate gamers. Based on our experience and skill set, we are offering creating games from scratch to publishing and post-release support. We are making addictive and fun-to-play games.

Games Art Production

Our team consists of professionals that cover all the stages of art production from creative concept and sketching to the development of outstanding animated 3D characters, texturing and rigging, making environments, UI and UX, and 2D elements. We deliver 2D and 3D game art services to our clients as a part of full-cycle development and as separately to the project in progress.

Game Programming

Our development team follows industrial standards, official guidelines, and best practices to ensure quality, readability, and accessibility of our solutions as well as a codebase. We also have a wide range of in-house solutions tailored for Unity and multiplayer game development. These solutions were tested in many different projects and environments, proving to be modular, reliable, and quick to integrate.

Game Co-Production

Co-production gives the partners greater motivation at work and shows effective results in the future. There is a balance between risk and benefits. It is always a new and interesting opportunity to combine efforts, experience, and skills to create a new powerful game product. For a game, the project includes a lot of specialists in different directions that develop and consult like game developers, game designers, game artists, QA, etc.


The pricing table below details the hourly rates for the staff that will be involved, along with hour best estimate of the time required of each role. Please be aware that actual project costs may vary from what is shown here.
Service Type
Assigned employee
Hourly Rate
Estimated Hours

Taxes =
Total =

Terms and Conditions

The following are the terms of an agreement between you and the company. These terms and conditions are to comply with all applicable laws and regulations, including export and re-export control laws and regulations.

Payments and Cancellations

We accept cheque, bank transfers, and cash; however, we could decline payment in any of these forms
and this is a right that we reserve. We also reserve the right to take back any of these payment methods and to change the pricing at any given point without any prior notice.

A cancellation fee could be charged if the client cancels or discontinues the project midway. This fee
could be in accordance with the state of the project at the point of discontinuance or cancellation.

Legal action will be initiated in case there is a non-payment of overdue amount or cancellation fees

Liability Limitations

The company exercises reasonable precautions and skills while executing the project. Having said this,
we exclude ourselves from any representations, keeping us away from any express or implied warranty
in terms of correctness, quality, timeliness, or accuracy of the service.

The company excludes its employees, contractors, and itself from the following: Any or all liability due
to omissions, time, any negligence, etc., that can damage the functioning of the website. This exclusion of liability also includes damage to artwork, content, or data provided by the client. The losses could be due to negligence or any other reason.

Excluding personal injury or death as a result of omissions or negligence, the company shall not be held
responsible for any damages that arise from the tort, contract, or otherwise. The damages could be loss or reduction in profit or any claims made by third-party.

We do not hold ourselves responsible for the performance of third-parties and we shall not be held responsible for their inefficiencies


We put in our full efforts to complete the project on time. We begin the work on clients’ projects only after receiving the agreed-upon deposit that could be anywhere between 30 to 50% of the agreed price. However, the timelines may need to be extended depending on the factors that are beyond the company control.

Delivery and Approvals

The projects are usually divided into various stages and the work commencement on the next stage only begins once the payment for the completed stage is made as per the agreement.

On completion of the project, the developed game would be uploaded to the customer end of our game for approval. The game is transferred to the destination server after approval. However, we reserve the right to delay this transfer until the full realization of payment is done.

All the material and codes developed will be transferred to the client upon completion and the ownership is only transferred to the client post full payment.

The Company holds the right to publish the completed projects for the purpose of the reference to generate new customers. If the client wishes to prevent such usage, we must be informed well in advance and appropriate approvals shall be obtained.


The client acknowledges that no computer system or software can be made completely stable or secure and that the provider cannot guarantee the stability, safety, or security of the client’s network or data.

Provider warrants that the Services will be provided in a workmanlike manner, and in conformity with generally prevailing industry standards. The client is solely responsible for implementing and monitoring appropriate operational and security procedures, and for making appropriate backup copies of all data.

This warranty is exclusive and is in lieu of all other warranties, whether express or implied, including without limitation any warranties of merchantability or fitness for a particular purpose and any oral or written representations, proposals, or statements made on or prior to the effective date of this agreement.

Acceptance and Signature

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DISCLAIMER: Revvsales, Inc is not a law firm. The content provided herein is for general information purposes only, and does not constitute legal advice. Revvsales, Inc and its partners make no representation or warranty of any kind, express or implied, regarding the accuracy, adequacy, validity, reliability, availability, or completeness of any information mentioned hereunder. The use or reliance of any information contained herein is for your personal use and solely at your own risk. You agree to fully release and indemnify Revvsales, Inc from any liability associated with the use of this content. You are advised to obtain independent legal advice before taking or refraining from any action on the basis of the content provided here.
DISCLAIMER: Revvsales, Inc is not a law firm. The content provided herein is for general information purposes only, and does not constitute legal advice. Revvsales, Inc and its partners make no representation or warranty of any kind, express or implied, regarding the accuracy, adequacy, validity, reliability, availability, or completeness of any information mentioned hereunder. The use or reliance of any information contained herein is for your personal use and solely at your own risk. You agree to fully release and indemnify Revvsales, Inc from any liability associated with the use of this content. You are advised to obtain independent legal advice before taking or refraining from any action on the basis of the content provided here.

Free Game Development Proposal Template

Need a game development proposal that covers every aspect of creating a game? Check out this proposal template that helps you in structuring the contract as per the client's business requirements.

What is a Game Development Proposal?

A game development proposal is a document that outlines the details of a potential game, developed by the developer company. This proposal is between a game developer and clients who are looking to develop a game.

What are the services provided by a game developer company?

The game developers offer various services and develop the game from scratch. The services include:

  • Game conceptualization

  • Game development

  • Game art production

  • Game programming

  • Game co-production

What are the key components of a Game Development Proposal? 

Drafting a game development proposal comprises certain necessary elements. Here’s what the proposal must include: 

Cover page

In the cover page section, mention the basic details - developer company name, potential clients' name, and the type of game that is being developed.

Company overview

In this section, describe: 

  • The complete information about your company

  • The services that you offer

  • How your services will help resolve the client's pain points

You can also provide the unique selling proposition (USP) of your company. This will help the clients to understand where your company stands out.

Approach and services

Describe how your approach for developing the game is different from the competitors, and focus on explaining in detail how you plan on designing the client’s product. For example, you can provide the game plan as below:

1. Conceptualization

Define how the creative development team members will be conceptualizing the game; that will help in taking the process of an idea for a game into a clear course of action. 

2. UI/UX design process

The UI/UX game designers involved will work with colors, font size, buttons, etc., that perfectly helps in structuring the game and in creating a good user experience.

3. Coding and development

This defines the coding technicalities and the tools that will be used by the developers like HTML5, Angular JS, Javascript, etc. 

4. Testing

This defines the testing process to be done by the service provider’s team like testing the gameplay, game design, device compatibility, user experience, the time required for loading the game, and more. 

5. Maintenance

Once the game is tested, mention how the team will consistently keep upgrading or making changes to the product, whenever necessary. 


The developer should clearly explain the full payment details to the clients for creating the game in the game development proposal. For example - you can include a pricing table that precisely defines the services along with the actual project costs, hourly rates, and additional revenue streams. You can also add different payment packages that will help the clients choose the one which fits their requirements.


Give the clients a detailed timeline for delivering quality work on the project. This provides clients with a clear picture of the amount of time required for completing the project. 

Terms and Conditions

Structure the game development proposal in a detailed manner that clearly defines the terms and conditions in order to avoid any future conflicts between the parties. Includes necessary clauses - liability clause, trademarks, user interactions, force majeure, etc. 


This section symbolizes that the deal is complete only when both parties digitally sign the contract. Here both the developer company and the client sign the game development proposal and finalize the contract.

Tips on drafting a Game Development Proposal

1. Be persuasive

Your game development proposal is mainly intended to pitch sales to your clients. Ensure the text is curated in a manner that evaluates solutions. Use strong and simple language. The content has to be persuasive; hence include accurate details in the proposal.

2. Tone 

The tone of the game development proposal should be professional and friendly. The level of formality in the proposal depends on the industry.

3. Visual appeal

For a game development proposal visual appeal is a must. The contract has to be professional but striking. Include color, images, layout designs, etc; that are aesthetically pleasing to the clients. 

Draft your all-inclusive Game Development Proposal with Revv

Revv is an all-in-one document automation system and eSignature platform. Its features help in curating the game development proposal in a manner that fits your business requirements.

Leverage templates

Revv’s ready to use templates help in customizing the game development proposal effortlessly. It liberates you from drafting a proposal from the beginning. 

Drag-and-drop editor

Revv’s drag-and-drop editor feature is an incredible tool that helps in editing the template content. Its features give you the flexibility to edit the text and include images, tables, page breaks, etc.


Revv’s collaboration feature is one of the most helpful tools when it comes to accelerating the drafting process. You can now tag other people, write notes, add comments, etc., within the game development proposal template and communicate with each other. 

Activity tracker

Revv’s activity tracker helps in real-time monitoring. With this feature, the user gets notified of who has viewed, edited, accepted, and rejected the game development proposal.


Revv’s eSignature platform simplifies the signing process and helps in closing the deal quickly. Simply add the digital signatures to the proposal, where both the company and the client sign the document and make it official.

Frequently asked questions

What is a game design document?

It is a document that provides necessary details related to the whole gaming project. It includes information about the features of the game, how the game is played, its user experience, actual project costs, game concept, and how the company helps in delivering quality work to the client. 

How do you write a game development proposal? 

To write a game development proposal, add the following elements - Cover page, Overview, Approach, Services, Pricing, and Timeline, along with other Terms and Conditions. 

How do you plan a video game development?

Firstly, identify and define the scope of the video game, the budget required, game mechanics, resources, game design, concept art, hourly rates required, additional revenue streams, and the core team. Next, design the video game in a manner that fits your client's requirements and ensure to do the game testing for quality control. Finally, specify the release date of the video game on Android and iOS platforms.

Does game development have a future?

With the rise in technology and innovation, the gaming industry is a huge market and booming to a great level. However, there are three game developments that have growing opportunities - Virtual reality, eSports, and Gaming in mobile apps.

Do game developers have a future?

Game developer as a career is recently trending with the advancement in technology and the rise of the virtual gaming industry. Working in this industry is one of the most rewarding careers but extremely challenging as it involves a lot of technicalities to be taken care of.